is an innovative and immersive brand born from spatial audio pioneer
THE OTHER SIDE based in the vibrant city of Amsterdam, Netherlands. Our mission is to revolutionize the way we experience music by leveraging cutting-edge technology and fostering a community focused on mutual growth and sustainability.
At the heart of Full Cycle is the groundbreaking 360 spatial audio technology. In partnership with L-Acoustic, a leader in audio innovation, we utilize their latest creation, L-ISA, to deliver unparalleled auditory experiences. This technology allows for a fully immersive sound environment, enveloping listeners in a rich, three-dimensional audio landscape.
Full Cycle was conceived from the belief that everyone deserves to experience music in its purest, most exceptional form. We are committed to creating an environment where old and new techniques converge, promoting internal growth and collaboration. Our aim is to cultivate a healthy and safe space that encourages regeneration and sustainability within the music industry.
INNOVATION
Pioneering new frontiers in audio technology to enhance the music experience.
Collaboration
Building a community where companies and individuals support each other’s growth.
Sustainability
Promoting regenerative practices to ensure a healthy future for the music industry.
Excellence
Striving for the highest quality in every aspect of our work, from sound production to community building..
Experience
Full Cycle offers an immersive musical journey like no other. Through our advanced spatial audio technology, listeners are transported into the heart of the music, experiencing every nuance and detail as if they were inside the performance itself. This is more than just listening to music; it’s about feeling it, living it, and being a part of it.
Experience
Full Cycle offers an immersive musical journey like no other. Through our advanced spatial audio technology, listeners are transported into the heart of the music, experiencing every nuance and detail as if they were inside the performance itself. This is more than just listening to music; it’s about feeling it, living it, and being a part of it.
Community and Growth
We believe in the power of collective growth. Full Cycle provides a platform where artists, producers, and music enthusiasts can come together, share knowledge, and inspire one another. By blending traditional techniques with modern innovations, we create a dynamic and supportive environment that nurtures creativity and progression.
Full Cycle is more than a brand; it’s a movement towards a richer, more connected musical experience. Join us as we explore the future of sound, foster a community of mutual growth, and pave the way for sustainable practices in the music industry. Together, we can achieve a harmonious balance between innovation and tradition, creating unforgettable auditory experiences for all.
CONCLUSION
Full Cycle is more than a brand; it’s a movement towards a richer, more connected musical experience. Join us as we explore the future of sound, foster a community of mutual growth, and pave the way for sustainable practices in the music industry. Together, we can achieve a harmonious balance between innovation and tradition, creating unforgettable auditory experiences for all.
Event Concepts
Experience the pinnacle of audio innovation
with our extraordinary event series.
By offering a diverse range of events, Full Cycle can cater to various interests and demographics, all while promoting the brand’s core values and in collaboration with other companies with their own unique expertise, ranging from artists, audio experts, event organizers, stage designers, and festivals.
IMMERSIVE LIVE CLUB NIGHT SERIES
AN UNPRECEDENTED AUDIOSPATIAL DANCE EXPERIENCE
PREPARE FOR A TOTAL SENSORY TAKEOVER. THIS IS NOT JUST A SHOW—IT’S A PURE, ALL-NIGHT CLUB ADVENTURE FROM OPEN TO CLOSE. DISCOVER A SEAMLESS, CURATED JOURNEY THAT REIMAGINES THE DANCEFLOOR THROUGH THE POWER OF SPATIAL AUDIO.
WITNESS REVOLUTIONARY LIVE ELECTRONIC ACTS BLURRING THE LINES OF CREATIVITY, FOLLOWED BY PROPELLING SETS FROM THE WORLD’S MOST FORWARD-THINKING DJs. EACH TRACK, EVERY BEAT, AND ALL PRECISION UNITE IN A SINGLE-NIGHT VORTEX OF SOUND, LIGHT, AND MOTION TO REDEFINE THE BOUNDARIES OF CLUBBING.
IMMERSIVE LIVE CONCERTS SERIES
an unique series of Spatial Audio concerts
Prepare to embark on a journey that seamlessly blends cutting-edge technology with artistic innovation. This event promises to be a transformative experience, where creativity and precision unite to redefine the boundaries of possibility. Join us as we explore new dimensions and uncover the extraordinary.
IMMERSIVE LISTENING SESSION SERIES
An intimate series of Spatial Listening Sessions. .
Step into a focused auditory environment where sound takes center stage. These sessions are designed for deep listening—stripping away distractions to fully immerse you in the nuances of spatial audio. Through state-of-the-art L-ISA technology, sound moves with intention, placing you inside the composition rather than in front of it.
Expect a curated journey that emphasizes detail, depth, and emotional resonance. Each session invites you to slow down, tune in, and experience music in its purest, most immersive form.
FULL CYCLE FESTIVAL
a 3-day outdoor event in Amsterdam where music, innovation, and sustainability merge to create an unforgettable experience. From immersive yoga sessions and ritualistic sound journeys to dynamic concerts, this festival offers a diverse range of activities enhanced by cutting-edge 360 spatial audio technology. Designed for music enthusiasts, wellness seekers, tech innovators, and sustainability advocates, Full Cycle Festival fosters a vibrant community committed to high-quality, eco-friendly music experiences. Discover the future of sound and join us in a celebration of collective growth and creativity.
Ceremonial Gatherings
Host traditional and contemporary ceremonies, such as sound baths and meditation circles, using L-ISA technology to enhance spiritual experiences with live or recorded sacred music, chants, and nature sounds, creating an immersive meditative atmosphere.
Ritualistic Sound Journeys
Offer immersive sound journeys guiding participants through sonic landscapes for introspection and emotional release, enhanced by multi-sensory elements like light projections, aromatherapy, and tactile feedback for a holistic experience.
IMMERSIVE LIVE CONCERTS SERIES
Experience a revolutionary concert series featuring cutting-edge sound innovation. At The Other Side’s venue, a 360° spatialised audio system powered by L-Acoustics’ L-ISA processor moves music around, above, and through you, creating an immersive soundscape. Known for high-quality production and unforgettable experiences, this series showcases live performances that highlight artists' skills and the exceptional venue, offering a glimpse into the future of live music. Experience the live music revolution firsthand.
IMMERSIVE LIVE CONCERTS SERIES
VOICES FROM THE LAKE
HALINA RICE
CHRISTIAN LÖFFLER
STIMMING
O/Y
JUDITH AHRENDS
PUPKULLIES & REBECCA fT TIBAU
IMMERSIVE LIVE ADE CONCERTS SERIES
The world’s most immersive 360° concert series live at ADE
360 degrees of spatialised audio
For the first time at ADE, spatial audio pioneers Polygon Live and Amsterdam-based club
The Other Side present Full Cycle, a concert series demonstrating
the very latest in sound innovation.
You’ve never heard live music like this before
Step into The Other Side’s world-class venue and experience what Polygon does with sound. Its 360° spatialised system, powered by L-Acoustics’ L-ISA processor, has music moving around you, above you and through you. Every element is teased from the original track to create an immersive soundscape across a complex frontal, surround and height system.
The future of live music
Polygon knows how music is meant to be enjoyed, and has become renowned for its out-of-this-world stages at events like Wonderfruit in Thailand. Through Full Cycle, Polygon and The Other Side will demonstrate their shared love for high-quality production
and memorable experiences.
You’ve never heard live music like this before
Full Cycle will feature several artists performing live on The Other Side’s system.
The sets will showcase the artists’ mastery, Polygon’s boundary-pushing expertise,
and the Other Side exceptional space.
This is the live music revolution. Come and experience it for yourself.
IMMERSIVE LIVE ADE CONCERTS SERIES
The world’s most immersive 360° concert series live at ADE
THURSDAY 17 OCTOBER
JAMES HOLDEN
STIMMING
FRIDAY 18 OCTOBER
STAVROZ
Chris schwarzwalder
GENII . JUDITH ARENDS . O/Y
FESTIVAL
a THREE day outdoor event in Amsterdam
where music, innovation, and sustainability merge to create an unforgettable experience. From immersive yoga sessions and ritualistic sound journeys to dynamic concerts, this festival offers a diverse range of activities enhanced by cutting-edge 360 spatial audio technology. Designed for music enthusiasts, wellness seekers, tech innovators, and sustainability advocates, Full Cycle Festival fosters a vibrant community committed to high-quality, eco-friendly music experiences. Discover the future of sound and join us in a celebration of collective growth and creativity.
11-12-13 JULY 2025
JON HOPKINS
Chris schwarzwalder . JAMES HOLDEN . STIMMING
Colin Benders . Joep Beving . Joris Voorn
Max Cooper . Sebastian Mullaert
STAVROZ .
WEVAL
GENII . JUDITH ARENDS . O/Y . Halina Rice . Hania Rani
Nadia Struiwigh . Nora Fisher . Remy van Kesteren
Tom Middleton . Unders
THE OTHER SIDE
ECHOES IN HOUTHAVENS
AN IMMERSIVE JOURNEY WITH L-ISA
Nestled amidst Amsterdam's historic Houthavens lies The Other Side, an embodiment of artistic evolution, creativity, and self-expression. Within the walls of a repurposed bike workshop, they've crafted an ambiance that resonates with their unique sound.This unique venue invites music lovers to dive deep into an unmatched immersive auditory realm.
THE OTHER SIDE is among the select venues globally that boast revolutionary L-ISA immersive sound technology from L-Acoustics. The main room, with a capacity to accommodate 900 enthusiasts, is equipped with a state-of-the-art 14.1.5 L-Acoustics sound system that surrounds the audience, offering listeners unparalleled clarity, a natural auditory experience, and an expansive sound panorama.
IMMERSIVE SOUND
Introduced in 2016, L-ISA enables artists to create and deliver immersive sound experiences for live productions. With typical stereo sound systems, most concertgoers are outside the central "sweet spot," missing the full audio experience. L-ISA spatial audio technology ensures every listener is at the heart of the performance and feels like they are "inside the music." Even more astonishingly, expanding the stage speaker setup to envelop the audience with sound from every angle results in a 360-degree experience. Prepare to feel the music surround you, to hear every note, every beat, from every direction. This is L-ISA Immersive Hyperreal Sound.
THE FIRST CLUB IN THE WORLD WITH A L-ISA SPATIAL AUDIO SOUND SYSTEM, WHERE YOU DON’T JUST ATTEND, YOU IMMERSE. FIND YOUR RHYTHM. RELEASE IT. WE’LL BE ON YOUR SIDE
l-isa technology
By L-Acoustics
L-ISA Immersive is a spatial audio solution that transcends traditional surround sound, creating a truly immersive 3D audio environment. By strategically placing speakers all around the audience, including surround and often overhead speakers, L-ISA empowers sound designers to craft dynamic spatial audio experiences. This allows for sonic world-building that transports listeners inside their creation. With L-ISA, audiences step into another reality, connecting with spatial audio in a way that transcends conventional setups. Whether a live performance or an immersive art installation, L-ISA Immersive brings unparalleled sonic depth and creativity to venues worldwide.
